About

Alex Kracov is a marketing leader who specializes in early stage companies. He's currently the VP of Marketing at Lattice.

Alex joined Lattice as the first marketer and 3rd employee. Over the past three years, he's helped to scale the business from 0 to 1,700+ customers and has attracted customers like Slack, Cruise and Asana.

Prior to Lattice, Alex learned marketing from the team who elected President Obama (Blue State Digital). At BSD, he worked with Google as an Account Director where he led an eclectic collection of projects such as White House Petitions for Internet Privacy to launching cities for Google Fiber.

Alex went to school at Tulane in New Orleans and loves NOLA. He grew up outside Washington DC and currently lives in San Francisco.